Do you remember mood rings? Put one on and it would change colors according to your mood?
In the 70’s, they were a huge fad and made a comeback in the late 90’s/early 2000’s and for some reason, just won’t seem to go away. Why? In short, we think it’s because color really matters and by association, it does affect your mood.
Color touches literally every aspect of our lives – from fashion:
down to our mood (hello, mood rings!).
Color psychology is the study of hues as a determinant of human behavior and is tasked with the job of figuring out why we feel the way we do when it pertains to certain colors. Although the study is fairly new, what we know is that typically, colors in the red spectrum (red, orange and yellow) are known as warm colors and can evoke feelings anywhere from warmth and comfort to feelings of anger and hostility. While colors in the blue spectrum (blue, purple and green) evoke feelings anywhere from calmness to sadness.
Why does this matter? Simply put:
We LOVE color and there’s nothing like adding a little color to brighten your day. Whether it be a red a dress here or a blue top there, we love color.
Tell us what color is your favorite by tagging us @paperpunk and check out our Color + Build kits at www.paperpunk.com or at your local Target and get your coloring fix on. Trust us, you’ll thank us later. #MakeSomething